Journal — Writing on craft & code

Notes
from the
workshop.

Practical writing on WordPress engineering, technical SEO, full-stack product work, website QA, migrations, and AI-assisted workflows. Lessons from real client projects, published when I have something worth saying.

— Featured

Full-StackJun 02, 202612 min read

The wedge over breadth

Most vertical SaaS tries to swallow an entire industry workflow on day one. Dentra ships the opposite — two narrow operational wedges that actually move revenue. The product brief, data model, and architecture decisions behind a SaaS that knows what it is not.

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The wedge over breadth

Jun 02, 202612 min read

AGENTS.md and the architecture file you have not written yet

AI & Automation

May 24, 202610 min read

Live commerce is an ops problem

May 10, 202611 min read

Zero-downtime WordPress migrations

Jun 02, 202611 min read

My monthly SEO audit workflow

Apr 04, 202612 min read

Local SEO pages at scale

Apr 26, 202613 min read

Designing the Bonjegs monorepo

Feb 28, 202615 min read

Real-time rider tracking with Socket.IO + Redis

Feb 09, 202610 min read

GCash via PayMongo webhooks

Jan 18, 202611 min read

Elementor without generic templates

May 18, 20268 min read

Core Web Vitals on WordPress

Mar 22, 20269 min read

A 30-minute image pass that almost always lifts LCP

Dec 14, 20256 min read

Automating monthly audits with n8n + Python

AI & Automation

Nov 22, 20259 min read

How I use Cursor AI without shipping its mistakes

AI & Automation

Oct 30, 20257 min read

QA is part of the deliverable

Sep 28, 20258 min read